Video: Dawn Beobide on the importance of training your developers on SEO

In the next video interview, I drove out to the beautiful Croton-on-Hudson, in New York and met up with Dawn Beobide. Dawn is the Director of Marketing at Consumer Labs. She started doing SEO way back in the 1999. We began our conversation talking about Dawn’s history in the space, including a discussion about the…

Contextual links in featured snippets may present new opportunities and risks

In November, contextual links began appearing in Google’s featured snippets. Although it’s still in the testing phase, the potential for more links to appear in this high-visibility search result feature has SEOs concerned about what that may mean for their click-through rates, the safety of their brands as well as how they might optimize for…

Google Search launches updated mobile design and interface

Google is rolling out a new design for its mobile search results. The updated interface aims to make the search interface easier to read for searchers while providing a cleaner and more modern experience, the company said. The new look has begun rolling out and will continue to roll out over the coming days. What…

SEO strategies from the Search Engine Land SEO initiative award winners

[embedded content] In an interview with the Best SEO Initiative Award winners, Search Engine Land Editor George Nguyen deep-dives into the best SEO strategies and tactics for your campaigns. Here are the category winners: Lindsay Neilson from NP Digital worked with PROS to overcome the challenges of a conceptual product and finding search volume in…

Google Search Removes Job Training Rich Results

I believe this is a temporary change but Google has updated the job training rich results structured data documentation to say “this appearance isn’t available on Google Search right now.” The job training experience on Google Search is designed to help people discover a new career path and acquire skills for their next job.

2020 Year-In-Review: Industry-Leading Pace of Innovation

As we ring in the new year, we find ourselves a little older and a lot wiser. With customers spending more and more time online, the marketing landscape has gone through its own set of changes. Brands are prioritizing organic marketing more than ever before, with nearly two thirds of marketers saying SEO was more…